Last updated: 21 October 2026
This Privacy Policy explains how Ascentia collects, uses and protects information when you browse our website, contact us or place an order.
Information we collect
We may collect information you provide directly, including your name, phone number, email address, delivery address, billing details, order information, account details, messages and return or support requests.
We may also collect technical information such as IP address, browser/device information, pages visited, referral source and cookie or analytics data used to operate and improve the website.
How we use information
- To process, confirm, deliver and support orders.
- To communicate about orders, returns, enquiries and customer service.
- To prevent fraud, abuse and security incidents.
- To maintain accounts and improve our products, website and customer experience.
- To meet legal, accounting and regulatory obligations.
- To send marketing communications where permitted and where you have chosen to receive them.
Payments
Where a third-party payment provider is used, payment information may be processed directly by that provider under its own privacy and security practices. Ascentia does not need to receive or store full card details when a payment gateway processes them directly.
Couriers and service providers
We may share the minimum information needed with courier companies, payment providers, hosting and website services, analytics providers, communication services and other vendors that help us operate the store. We do not sell your personal information to advertisers.
Cookies
Our website may use essential cookies for functions such as shopping cart, checkout and account sessions, and may use analytics or performance technologies to understand website usage. Your browser can usually control or delete cookies, although blocking essential cookies may prevent parts of the store from working correctly.
Data retention
We keep information only for as long as reasonably needed for orders, customer support, fraud prevention, accounting, legal obligations and legitimate business records.
Security
We use reasonable technical and organizational safeguards to protect personal information. No internet service can guarantee absolute security, so customers should also protect their account credentials and devices.
Your choices
You may contact us to ask about personal information associated with you, request correction of inaccurate information or request deletion where legally and operationally appropriate. Some records may need to be retained for legal, tax, fraud-prevention or transaction purposes.
Third-party links
Our website may contain links to third-party websites or services. Their privacy practices are controlled by those third parties, not by Ascentia.
Changes to this policy
We may update this policy when our services or legal requirements change. The latest version will be posted on this page with the updated date.
Contact
For privacy questions, contact info@ascentia.pk or 0321 1623000.